Saturday, November 17, 2007

Dominos Double take

The commercial for Dominos new crispy melt pizza bears some close attention. The dialogue is discussing how the pizza is one thing and then another, and as the camera switches from the delivery boy to the customer, each character changes actors. A clever and subtle way to enforce the message.


Anonymous said...

This one kinda bugs me. The whole "ebony and ivory" deal. What has that got to do with pizza?

lonek8 said...

I think the use of different races in this commercial just serves to make it more obviuos they actors are switching. Without that it might go unnoticed.